Label Reader
The answer to "is this product right for me?", in one photo.
Customers photograph the ingredient list of any product, yours or not. The AI transcribes the INCI list; a rule base built on the ingredient names then gives explainable verdicts: vegan, fragrance-free, ingredients to discuss during pregnancy, sulfates, parabens, drying alcohol, silicones. When a product misses a criterion, your range suggests alternatives that meet it.
Working today — try it in your browser.
Capabilities
- Photo or pasted list, in any language of pack
- Transcription of the full INCI list by AI
- Rule-based verdicts that always name the ingredients behind them
- Vegan, fragrance-free, pregnancy cautions, sulfates, parabens, drying alcohol, silicones
- Alternatives from your range that meet the missing criteria
- Cautious wording: cosmetic information, never medical advice
Use cases
- Product pages: transparency on every formula
- In store: scan a competitor's product, find yours
- Customer service: fewer ingredient questions
- Clean-beauty and vegan ranges
Compatibility
- Every recent phone camera
- Works without AI for pasted lists
Integrations
- Your products' claims and INCI by CSV or API
- Brand rules (additional criteria) configured per project
What it changes for your brand
- Transparency builds trust in your formulas.
- Each competitor product scanned becomes a chance to recommend yours.
- Verdicts are explainable, so your team can stand behind them.
Demonstration
Label Reader
Frequently asked questions
Is it medical advice?
No. It reads the printed list. For pregnancy, it only flags ingredients to discuss with a doctor or pharmacist.
Can it verify certifications?
No. It cannot verify sourcing or certifications, only what the list says; it tells the customer so.
Can we add our own criteria?
Yes, for example a brand's own list of excluded ingredients.
Next steps
Request a quote
Describe your project and we will come back with a written, fixed-scope proposal.
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